Mobile Hair Salon
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An entrepreneur finds a niche by bringing mobile hair salons to Silicon Valley workers.
Silicon Valley’s technology workers may be among the most likely to succeed, but they aren’t usually voted best tressed.
Dena Kaufel, the 43-year-old founder of Onsite Haircuts, recognized the root of the problem – “Not everyone wants to take two hours out of his workday to drive to a salon” – and responded.
Kaufel and her staff drive a pair of Winnebagos outfitted as traveling beauty salons, complete with barber chairs, mirrors and sinks, to 11 company parking lots throughout the area.
Customers schedule same-day $18 cuts at onsitehaircuts.com, a service created with the help of an engineer who came in for a trim.
With stops at Google (Charts), eBay (Charts), and Yahoo (Charts), Onsite saw revenues increase 800 percent, to about $200,000, this year.
The company also bought a third Winnebago, demonstrating its ability to grow alongside its clients’ employers (and their hair).
FSB Magazine
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