Sellaband turns music fans into investors
Can You Have More Sales, Too?
Helping over 75,000 businesses like yours raise profits and build customer relationships using AWeber's opt-in email marketing software for over 10 years.
There’s no telling what a $10 investment in U2 in 1985 would be worth today, but a start-up Web site called Sellaband is offering music fans the chance to put their money behind artists they think can climb the charts.
The Amsterdam-based company allows fans — or what Sellaband calls “believers” — to invest in unsigned acts in $10 increments. Once an act reaches $50,000, it is given access to a recording studio and professional production, song-writing and marketing expertise.
“It’s not going to be the only way, but in a business that’s desperate for a new business model, it gives musicians another opportunity,” Sieff said.
Investors will get a free copy of the CD, a cut of any CD sales and a share in the advertising revenue generated for the site, www.sellaband.com. Sellaband keeps 40 percent of any music publishing revenue, but none of the recording proceeds.
“If our plan is to take out the middleman, we should not act as a middleman,” said Johan Vosmeijer, Sellaband’s managing director, and a former Sony BMG executive .
All funds are held in escrow until the threshold is reached, and the interest generated from the accounts goes to Sellaband.
Recording veterans have signed up to work with Sellaband because they think it can fill a void left by the industry consolidation that is siphoning profits back to parent companies instead of using them to develop up-and-coming talent.
washington post
Similar Posts:
- Top technology questions you should ask
- How to rank the quality of your leads
- Marketing to Moms
- Employees Fudging Timesheets? Try Fingerprinting Them
- Building Customer Loyalty
- 2007 Tax Tips
- What Do Successful Small Businesses Do That You May Not?
- Health Care Big Worry For Small Biz
- Live rich, retire richer
- From Ashes to Fishes
- How to Deduct Entertainment Costs
- Inventor’s creation shuts door on mice
If you enjoyed this post, please consider to leave a comment or subscribe to the feed and get future articles delivered to your feed reader.
