How to Guarantee Your Direct Mail Gets Opened
Can You Have More Sales, Too?
Helping over 75,000 businesses like yours raise profits and build customer relationships using AWeber's opt-in email marketing software for over 10 years.
Most people can’t resist opening a bulky package when it arrives. There’s something about that hump that attracts our attention. We just have to see what’s inside. So use the power of curiosity as a marketing tool.
Whatever it takes, just make sure you create the hump. And the bigger the hump, the better.
Of course the bulky item alone won’t be enough to move a prospect along in the sales process. Make sure you include a direct mail letter or personal note that highlights a specific benefit the prospect gets by doing business with you. If the item enclosed reinforces your message, that’s even better.
businessknowhow.com
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