Hair Care For Men Without
Can You Have More Sales, Too?
Helping over 75,000 businesses like yours raise profits and build customer relationships using AWeber's opt-in email marketing software for over 10 years.
In the late 1980s, Michael Jordan shaved it all off. Soon, the world was examining the scalps of Bruce Willis, Andre Agassi, Moby and just about one token character on every TV show — not to mention a swarm of Oscar nominees and presenters this year, including Jack Nicholson (who had shaved his head for a role).
The response is a booming market of products being developed and sold specifically to the unhirsute — a new front in the nearly $5 billion onslaught of male grooming products in the United States.
“I’m a former comb-over wearer,” confessed Howard Brauner, founder of the two-year-old company Bald Guyz. “I would spend half an hour in the morning making it look right, and then finally I just realized it was ridiculous. Once I decided to really go bald, my wife would get annoyed at me for using her expensive shampoos. But I had to use something to clean my head”
For that particular ablution, Brauner now uses a head wash that’s part of the line of products he developed in response to his wife’s complaints. Bald Guyz also puts out pocket-size individual head wipes, for use on the go. And there is a conditioner, to be used twice a week. “Your skin up there is either dry or irritated or oily,” he said.
New York Times News Service
Similar Posts:
- Brandywine brothers look to earn cold cash for tuition
- Inventor Has 350 Ideas On Market
- Must I play golf to get ahead?
- Inventor Creates Robot Double
- Socks Made Of Corn
- Entrepreneur Training Program For Displaced Workers Ramps Up
- 6 Steps to a Marketing Message That Sells
- 10 States With Housing Jobs on the Way
- Beer Belly
- The Pros and Cons of Co-Branding
- Erasable Paper
- Rags-to-riches, Lucinda Yates
If you enjoyed this post, please consider to leave a comment or subscribe to the feed and get future articles delivered to your feed reader.
