Archive for May, 2007


Free Webinar, Revive Your Direct Marketing Techniques

Have you ever planned and implemented a direct marketing campaign only to end up with dead air? Not a single order or even a peep of a response. You’re not alone. But that never has to happen again. Just register to attend this free seminar from Target Marketing on Thursday, May 10, 2007 at 2pm [...]

Using Your MySpace Page For Business

Here’s a checklist to make sure that your MySpace page is optimized to generate leads for you. They all center around one huge rule: You must bring the business conversation away from MySpace. As long as you are on MySpace, you have to play by its members’ rules. The first thing you must have is [...]

Meet Ms. Fix-It

Barbara Kavovit — better known to the world as Barbara K — has turned what began as a niche home-improvement business into a mini-empire that now includes a line of fashionable, female-friendly tools available through retailers like Target, two best-selling books and, most recently, an online show. Barbara K admits that while her career has [...]

Five Reasons For Small Business Owners To Blog

Why do small business owners write on blogs? A faster and better way to create newsletter articles. A strategy for getting published. A low-cost way for a small business owner to market online. A method to communicate and connect — especially important for business owners. Satisfaction of some inner need to share. Why do you [...]

Ten Things NOT to Name Your Business

Some words used in business names just bring certain connotations to mind, and, it can be enough to make me not go inside and shop. “Today’s” “Modern” “Classy” “Savvy” “Swanky” “Lady” “Tidy” “Charming” “N’ Things” Anything with a “K” where a “C” belongs – If you own “Kountry Klutter Kakes”, I will Kut you. BusyMom.net

Rounding Up Shopping Carts

Despite alert store personnel, sophisticated anti-theft systems and other precautions, shopping carts seem to have lives of their own, disappearing like magic from Valley retailers. Enter Tom Martinet, whose company, Arizona Cart Retrieval, operates every day of the year except Christmas to locate and return the carts to area businesses. In an average week, one [...]

Small-Business Leaders Top New Confidence Poll

As confidence in military and White House leadership continues sliding, Americans are gaining confidence in the country’s small business leaders. When asked how much confidence they have in leaders of a range of public and private institutions, 54% expressed a “great deal” of confidence in leaders of small business, a new Harris Interactive poll found. [...]