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All Linda Katz had to do was step outside of her house to make thousands on the Internet. Now the Midwestern entrepreneur is building a business selling a piece of the old west online: tumbleweeds.

Linda started her online business, the Prairie Tumbleweed Farm, as a joke. It was 1994 and she wanted to teach herself how to design a website. Since she lived on the prairie in southwest Kansas, where rolling tumbleweeds are sometimes the only dynamic feature of an endless flat horizon, she invented a farm that sold tumbleweeds, listing prices at $15 for a small one, $20 for a medium and $25 for large.

Lucky for her, some people didn’t get the joke. People emailed the site wanting to buy them. But even then Linda doubted she would be able to spin this straw into gold. “When I got an order I was just amazed,” she says, sitting on the porch of her home in Garden City, Kansas. “And each order I got, I thought it would probably be the last order. I remember thinking they would probably get them and send them back immediately as soon as they find out what they are.”

But that didn’t happen. In fact, the orders just kept coming — an average of 15 per week. Though she’s coy about her annual income from tumbleweed wrangling, she says it is over $40,000 a year. Not bad for a bunch of dead, dried-up weeds. Who buys them? Well, says Katz, rocket scientists, for one. NASA purchased tumbleweeds when they were designing their Mars Tumbleweed rover. “And if you go to their site on the NASA site to the tumbleweed rover, and you go to their links, they say that they only buy their tumbleweeds from Prairie Tumbleweed Farm,” Katz says proudly.

Hollywood has also come calling. Katz’s tumbleweeds have appeared in films like Johnny Depp’s “Neverland.” And she has supplied tumbleweeds to the big purple dinosaur kid’s show, “Barney.”

Katz says people usually use her tumbleweeds to recreate the look and feel of the old west for theme parties. But some customers tell her they buy tumbleweeds to remind them of the home on the prairie they left long ago.

Yahoo! News

What kind of job did you have at 17?

I posed that question to the grown-ups I encountered recently while exploring Whateverlife.com. The teen-girl site and company was started by Ashley Qualls, an entrepreneur from a working-class neighborhood outside Detroit, who happens to be 17 herself. At that age, LeeAnn Prescott, the research director at Hitwise, was working at an amusement park, fashioning faux Civil War shots of people. Robb Lippitt, the former COO of ePrize who consults for Qualls, had worked his way up from dishwasher to prep cook to manager of Buddy’s BBQ. Ceca Mijatovic, the founder of the girls portal dayZloop, didn’t have a job yet; she was a foreign-exchange student from Yugoslavia. Me? I was delivering pizza for Domino’s.

“Of course, this,” says Ian Moray of ValueClick Media, referring to Whateverlife, “is something we all wish we’d done when we were 17.”

If only the Internet had been around then. One of the many fascinating things about Whateverlife is that Ashley didn’t set out to start a business. The Internet practically did it for her. Web design was a hobby, something she’d been learning online since she was 9. As a high-school sophomore, she figured out how to create layouts for MySpace pages, and her friends at Lincoln Park High School were keen to customize theirs, much like school lockers. As word spread throughout the MySpace universe, the 15-year-old couldn’t afford the servers to support her exploding online audience. A friend suggested using Google AdSense, which generates ad revenue based on a site’s traffic. Ka-ching. Whateverlife was off and running. Ashley has created nearly 3,000 layouts, her monthly audience is around 7 million, and revenue has grown from a couple of thousand bucks a month to as much as $70,000 - more than $1 million in less than two years.

Fast Company

  

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