Marketing & Sale
5 Turn-Offs About Networking
Top five expressions people use when they are talking about networking that can make you cringe: Schmoozing — this word makes networking seem so slimy and insincere. Networking is about teaching your contacts to believe in your character and competence so they want to work with you, send business your way or hire you 30 [...]
Free Webinar, Revive Your Direct Marketing Techniques
Have you ever planned and implemented a direct marketing campaign only to end up with dead air? Not a single order or even a peep of a response. You’re not alone. But that never has to happen again. Just register to attend this free seminar from Target Marketing on Thursday, May 10, 2007 at 2pm [...]
Ten Things NOT to Name Your Business
Some words used in business names just bring certain connotations to mind, and, it can be enough to make me not go inside and shop. “Today’s†“Modern†“Classy” “Savvy†“Swanky” “Lady†“Tidy” “Charming†“N’ Things” Anything with a “K†where a “C†belongs – If you own “Kountry Klutter Kakesâ€, I will Kut you. BusyMom.net
6 Steps to a Marketing Message That Sells
All too often companies spend a lot of time and money developing their logo and the graphic look and feel of their promotional materials – important aspects of effective marketing – while giving only cursory consideration to their marketing message – an equally important component to successfully promoting your business. Development of your marketing message [...]
Making Mad Money on eBay
One day in the early 1990’s Diana Duyser of Hollywood, Fla. made herself a grilled- cheese sandwich. Then she gazed down at the brown skillet marks on the bread: “I saw a face looking up at me; it was the Virgin Mary staring back. I was in total shock,†she later told reporters. Diana held [...]
Link-Building Secret
With all the talk about the best ways to build backlinks, getting recognized by other bloggers, and “tips & tricks�? for promoting your own blog, it’s easy to forget about one of the simplest and most effective ways of marketing yourself: being friendly. Introduce Yourself & Your Blog. Make Friends via MyBlogLog. Pay it Forward. [...]
Cardz aim to make customers enjoy your sales pitch.
Robert Likoff was looking for a way to sell more drugs. No, not that kind of drug. Likoff’s Montclair, N.J., firm, Group DCA, markets medications on behalf of pharmaceutical companies. Group DCA was pretty good at persuading physicians to try new drug therapies, but the company struggled when it came to reaching patients. Rebates, a [...]
