Strategies & Execution
Tips about Promoting Your Business with Sweepstakes
William (Tommy) Rollins is a marketing professional who managed contests and sweepstakes at the electronics retailer, Circuit City, from October of 2007 until January, 2009 when the company went out of business. Here, he shares some of his tips about how companies can increase their brand awareness with sweepstakes. 1.Define the goal before you start. [...]
Cash in on non-English search engines and more
It’s sometimes easy to forget just how global the World Wide Web really is. Hundreds of millions of people are surfing at any given time. We in the U.S. (and other English speaking countries) have a tendency to think everyone speaks our language. The foreign language Internet – meaning all web content not in English [...]
Harnessing the power of analytics
You’d be surprised how many startups don’t see the value in their Web traffic data. All too often the only statistics a site’s owner has on hand is a basic set of website logs from their web hosting company – logs which they rarely have analyzed or looked at in depth. Further, they often have [...]
Seven Deadly Sins of Home Office Security
According to the human resources association World at Work, 17.2 million Americans worked from home or remotely at least one day per month for their employer last year (See also: 4 Telecommuting Security Mistakes). And the 2007 book ‘Microtrends’ estimates that 4.2 million Americans work full-time from home. Good security is a key to good [...]
The Key to Shorter, Better Meetings
Outside of general relationship building, consider that there are only three functional purposes for having a business meeting: To inform and bring people up to speed. To seek input from people. To ask for approval. Use this as a filter to determine why you are having a meeting and explain that purpose to your audience. [...]
Ten reasons to start a blog for your business
Post sponsored by Reliable Web Hostings | Most Reliable, Most Affordable and Most Trusted Hosting Companies . Blogs are a quick and easy way to tell information about your company online (such as achievements, research, helpful tips, awards, new products and services). You don’t need to know how to use HTML coding to do it. [...]
Make Your Next Million-Dollar Idea a Reality
How often do you have a great idea, only to leave it sitting on the back burner? Worse, how often do you see someone take an idea similar to yours, start a business and create their fortune? Well, the time has come for you to stop kicking yourself and to turn that million-dollar idea into [...]
